Quick Tip

Focus on These 3 Things

  1. List (audience)
  2. Offer
  3. Copy

In that order.

If you are talking to the wrong audience (list), it doesn't matter how good your offer is - it will fall on deaf ears.

Present a mediocre offer to the right audience and you can expect - Meh.

Get the list and offer right, and even mediocre copy will make the register ring.

So make this your new marketing mantra - List, Offer, Copy.

Have a profitable week!



News, Tips, & Tricks

Book of the Week

Think Again

Do you know what you don't know? No? Then you need to read this book.

Tool of the Week

Image of the Week

Punxsutawney Phil

6 more weeks of winter thanks to this little rodent <g>.

photo credit: wikimedia.jpg)

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Let me know. Reply, email me at Bill[at]RebarBusinessBuilder.com, or find me on LinkedIn to hit me with some feedback. I’d love to know what you think.

Thanks for reading.


P.S. - And whenever you are ready, here are 3 ways I can help you grow your business:

1) Get a copy of my free guide - Create a Content Calendar for a Whole Year in 3 Easy Steps. Just reply to this email with "Calendar" and I'll shoot you a copy.

2) Try the Marketing Mindset Scorecard See how each mindset is helping to grow or slow your business. Click here

3) Work with me 1-on-1 to build your sales funnel. Just reply to this email with "1-on-1" in the subject line... tell me a little about your business and what you'd like to work on together, and I'll get you all the details!